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Session 01: Audience Visualisation

A series of exercises to reflect on who your audience is. This, in turn, will help consider your options on how you can evoke emotion, inspire action or build capacity, with your message and media.

The first step in any communication is to consider who you are communicating with. Keep in mind broad factors like their intention, characteristics, their ranking in your priorities, and your resources.

Please note:

The exercises are in the Comms4Dev Handbook (2024 Editon). 
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